Toyota Long Mile is excited to announce the launch of the Long Mile Hybrid Challenge, an exciting campaign inviting drivers who are not yet behind the wheel of a hybrid to experience the future of driving with a free, no-strings-attached 24-hour test drive of any brand-new 252 Toyota Hybrid model. This unique opportunity allows you to truly feel and see the difference that Toyota’s industry-leading hybrid technology can make for your motoring.
The Long Mile Hybrid Challenge is a dedicated initiative designed to encourage drivers across Ireland to take the next step towards more efficient, environmentally friendly driving. For 24 hours, you can test drive any vehicle from Toyota’s full 252 hybrid range for 2025, including popular models such as the RAV4 Hybrid, Yaris Cross, Corolla, C-HR, and Corolla Cross — all Ireland’s best-selling cars.
Why Take the Long Mile Hybrid Challenge?
- Experience Ireland’s Best-Selling Hybrid Cars: Toyota leads the Irish market with multiple hybrid models consistently ranking among the top sellers, including the RAV4, Yaris Cross, and Corolla
- No Plugging In, No Range Anxiety: Toyota Hybrids recharge their batteries automatically while driving or braking, so you never need to worry about charging points or running out of power
- Save Money and Reduce Emissions: Toyota Hybrids operate in zero emissions mode for over 60% of driving time, significantly cutting harmful NOx and CO2 emissions while delivering outstanding fuel economy and cost savings
- Full 252 Hybrid Range Available: Choose from the widest selection of hybrid vehicles in Ireland, tailored to suit every lifestyle and driving need
- Online Sign-Up and Immediate Test Drive: Simply register online to arrange your free 24-hour test drive, making it easier than ever to take the challenge
The Long Mile Brand Ambassadors Helping to Drive the Long Mile Hybrid Challenge
Our campaign is powered by Toyota Long Mile’s brand ambassadors, who are all passionate advocates of hybrid driving. Andrew Porter, Lottie Ryan and our new 2025 team members Sophie Morris and Ellen Walshe sent us their messages as to why you should give the Challenge a go.
How to Take the Challenge
- Click here on the Toyota Long Mile website in our the Arrange a Test Drive section.
- Sign up online quickly and easily to select your preferred hybrid model.
- Enjoy a 24-hour test drive with no strings attached — take your time to explore the car’s features and experience the hybrid difference in your everyday routine.
- Feel the benefits of driving a Toyota Hybrid — from impressive fuel savings to the smooth, quiet ride and the confidence of zero emissions driving for much of your journey.
Why Toyota Hybrids?
Toyota Hybrids combine a petrol engine with an electric motor, intelligently switching between or combining power sources to optimize efficiency. Unlike plug-in hybrids or full electric vehicles, Toyota Hybrids do not require charging from an external source. Instead, they recharge their batteries automatically during driving and braking, ensuring you never have to worry about range or plugging in.
Our advanced technology means Toyota Hybrid drivers spend more than 60% of their driving time in zero emissions mode, helping reduce environmental impact while saving money on fuel.
Long Mile Hybrid Challenge
The Long Mile Brand Promise
At Toyota Long Mile, we pride ourselves on being the Home of Hybrid in Ireland, renowned as Nice People to Do Business With. We are proud to showcase our values with this campaign. We are confident that the Long Mile Hybrid Challenge will inspire more Irish drivers to make the switch to hybrid and enjoy the benefits of Ireland’s most loved cars.
Join the Long Mile Hybrid Challenge Today
Don’t miss your chance to take the Long Mile Hybrid Challenge — a free, no-obligation 24-hour test drive of any Toyota Hybrid from the 252 range. Discover why Toyota has been Ireland’s best-selling car brand for five consecutive years and why drivers continue to choose hybrid for a smarter, greener, and more economical drive.